![](https://cdn.myportfolio.com/04fb7adb0dee2b2b6e6d9a2d406e8cac/8e49ae57-9b0e-484d-8129-1fb9a4a35ac3_rw_1920.jpg?h=be0c47c9d6dab7f70044bdb6a58a77fb)
For decades, James Webb Young’s 5-step technique for creating new ideas has influenced the world in many ways. From business, advertising, to marketing, his process is widely used to this day. Check out his 5-step technique:
![](https://cdn.myportfolio.com/04fb7adb0dee2b2b6e6d9a2d406e8cac/45ff5432-4541-4264-9ce3-16ac16b8b6fa_rw_1200.jpg?h=dcfdf35f2fe0662e7dc9cb21585d95e3)
![](https://cdn.myportfolio.com/04fb7adb0dee2b2b6e6d9a2d406e8cac/ef9f3829-10c0-4de6-911e-99b936bd3c91_rw_1200.jpg?h=27fb9b9ecbd7216bf6b88998b82ccb59)
![](https://cdn.myportfolio.com/04fb7adb0dee2b2b6e6d9a2d406e8cac/5a0fe52f-289e-4e5c-bfa4-c2d0a812d834_rw_1200.jpg?h=98a3e21358685a07038676d94e7091f0)
![](https://cdn.myportfolio.com/04fb7adb0dee2b2b6e6d9a2d406e8cac/b2308cfb-6777-4b5c-90e3-074a5544299a_rw_1200.jpg?h=2dbd05a980eb972fe7448eb906df52a3)
![](https://cdn.myportfolio.com/04fb7adb0dee2b2b6e6d9a2d406e8cac/5cb0820d-1092-4602-9ddb-f0ae6f47f761_rw_1200.gif?h=3669f03089b879b58d7cfb0acdc20c74)
![](https://cdn.myportfolio.com/04fb7adb0dee2b2b6e6d9a2d406e8cac/9c289439-ea9e-4432-81d1-970f06f2af37_rw_600.gif?h=827ece7c8ca6375fa2b9fa7d60c09260)
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